Stop the Revenue Rollercoaster That's Destroying Your Business
Get the free 7-step framework that thousands of business owners have used to break the feast-or-famine cycle and build stable, predictable cash flow.
Social Proof
"Went from losing sleep over payroll to 3 months of predictable cash flow. This framework works."
— Maria R., Commercial Cleaning ($1.2M)
Who This Playbook Is For
This is for you if...
- Your revenue swings 20%+ between good and bad months
- You lose sleep over payroll or cash flow
- A few big customers drive most of your revenue
- You can't see what's coming next month or quarter
- You're willing to invest 2-5 hours per week for 6-8 weeks
This is NOT for you if...
- Your revenue is already predictable and stable
- You're just starting out with zero customers
- You're looking for a get-rich-quick scheme
- You want someone else to do the work for you
Does This Sound Familiar?
The feast-or-famine cycle creates a pattern that's exhausting—and expensive.
Cash Flow Anxiety
Great months make you feel flush—then tight months make you stress about payroll. 70% of business owners report cash flow challenges.
The Hiring-Firing Cycle
You hire during peaks, then freeze or cut during valleys. Your best people leave. Morale suffers. Knowledge walks out the door.
Customer Concentration Risk
If your top customer leaves, your whole business is at risk. One departure shouldn't threaten your livelihood.
Flying Blind
You can't see what's coming next month, let alone next quarter. Every decision feels like a gamble.
Survival Mode Strategy
You can't invest in growth when you're managing crisis. New markets, new services, better operations—all on hold.
Business Stops Being Fun
You started this to build something meaningful. Now it feels like a stress machine that owns you instead.
Not sure which pain point is hurting you most? The playbook includes a self-assessment to diagnose your specific cycle drivers.
The 7-Step Framework to Break the Cycle
A proven system used by thousands of business owners. No consultants required.
Diagnose Your Cycle
Run a self-assessment to identify exactly what's causing YOUR peaks and valleys—customer concentration, pipeline blindness, fixed costs, or churn.
Diversify Customers
Stop depending on a few big customers. Build a system to spread revenue across 50+ customers so one loss doesn't threaten survival.
Build Pipeline Visibility
Create a simple system to see 3 months ahead. Know what's coming before it arrives so you can plan instead of react.
Related: Pipeline Tracker ToolFlex Your Costs
Convert fixed costs to variable. Lower your monthly must-pays so your business can survive valleys without panic.
Related: 13-Week Cash Flow TrackerImprove Retention & Pricing
Keep customers longer and charge what you're worth. Small improvements here compound dramatically over time.
Related: Profit Per Sale CalculatorInstall Planning Discipline
Build a quarterly planning rhythm that anticipates problems instead of reacting to them. Proactive beats reactive every time.
Plan for Real Growth
With stability as your foundation, invest in growth from a position of strength—not desperation. Now the fun begins.
What You'll Gain
Breaking the cycle gives you back your business—and your life.
Revenue Stability
Flatten volatility from 30%+ down to under 15%. Predict cash flow with confidence.
Team Stability
Stop the hire-fire cycle. Build an experienced, loyal team that stays.
Peace of Mind
Sleep at night knowing what's coming. Stress drops dramatically.
Growth Capacity
Finally invest in strategy instead of survival. Build the future you imagined.
Higher Valuation
Stable businesses are worth more. Better for selling, borrowing, or just enjoying.
Joy Returns
Actually enjoy running your business again. Remember why you started.
Get Your Free Playbook Now
The complete 7-step framework with worksheets, templates, and real examples.
Instant download. We'll send occasional growth tips—unsubscribe anytime.
Frequently Asked Questions
What exactly is the feast-or-famine cycle?
The feast-or-famine cycle (also called peaks and valleys) is when your business swings between great months with strong revenue and tough months with cash flow struggles. This volatility makes it impossible to plan, hire confidently, or invest in growth. It's incredibly common—and fixable.
How long does it take to implement this framework?
Most business owners complete the 7-step framework in 6-8 weeks, working at their own pace. Each step takes 2-5 hours to implement. Many see measurable improvements within 30 days—often sooner for the diagnostic and visibility steps.
Is this playbook really free? What's the catch?
Yes, it's 100% free. We built this resource because we believe every business owner deserves access to frameworks that were previously only available through expensive consultants. We'll send 1-2 growth tips per month via email, but you can unsubscribe anytime with one click.
What makes this different from other business advice?
Three things: (1) It's written in plain English—no MBA jargon. (2) Every step includes worksheets and templates you can use immediately. (3) It comes from 50+ years of combined experience from people who've actually built and scaled businesses, not just consulted on them.
Will this work for my specific industry?
The framework applies across industries—professional services, retail, manufacturing, tech, healthcare, and more. The diagnostic worksheet helps you identify which steps matter most for YOUR specific situation. The principles are universal; the application is customized.
Want a Complete Picture of Your Business Health?
The playbook's self-assessment is a great start. If you want comprehensive insights across all 12 dimensions of business health—Strategy, Financials, Sales, Marketing, Operations, HR, Leadership, Risk, Technology, Customer Experience, Growth Readiness, and Sustainability—the BizHealth Assessment provides a personalized diagnostic with actionable recommendations.
Related Resources from BizGrowth Academy
Continue building your business toolkit with these free resources.
13-Week Cash Flow Tracker
See exactly where your cash is going and predict shortfalls before they happen.
Profit Per Sale Calculator
Discover your real profit margin on every sale and identify pricing opportunities.
Fix the Cash Squeeze Playbook
A companion guide focused specifically on cash flow improvement strategies.